THE BACKSTORY

Barbells & Ponytails offers unique, quality fitness apparel designed specifically for women who like to lift. Or run. Or do yoga...hey, whatever you're into! I am not one to judge. This brand is really for any woman, of any size, any age, who enjoys any type of fitness. I believe in being inclusive...not exclusive.  (And no, you do not need a ponytail!)

Who am I?

My name is Elisa...but you can call me 'E'. I'm 37, live in Tampa, Fl with my 3 dogs, 2-year-old daughter, 2 (future) step-kids, and an incredibly loving boyfriend/baby-daddy. 

I'm not someone who craves attention (read: social anxiety) and I have no dreams of becoming an "influencer". I've been perfectly happy hiding behind the camera...but I realize the importance of our customers knowing exactly who "we" are.

So if you'd like to hear how we started...read on!

How B&P began (The short and sweet version)

In 2012, I discovered CrossFit...and that is when my entire life changed (cliche', I know). I was almost 30 years old, bartending, and in an incredibly toxic 5-year relationship…which I couldn't seem to escape. I had never been single, never lived by myself, and was terrified of the idea of being "alone". So I put up with a man who was manipulative, verbally abusive, and cheated on me like it was his job.

 Until CrossFit.

Tired of the globo-gym scene, I stumbled upon CrossFit and was immediately hooked. It made me feel strong, capable, and honestly…like a total badass. My confidence skyrocketed…and soon thereafter, I kicked that piece of trash to the curb.

In 2013, I found myself opening a CrossFit gym (which is a whole 'nother story). One day, I was scrolling Instagram for some cool CrossFit gear. Everything I found was either hot pink or super cheesy…which was NOT what I was looking for.

It was then that I had my "lightbulb' moment to create B&P.  I had a design in mind so I spent $300 (money that I could not even afford) on a graphic designer to help bring it to life. I wanted a design that women could wear and feel strong, confident, and...like a total badass. I had no idea if anyone would like my idea...but here we are 7 years later!!

I want all women to feel how I did when I started weightlifting. My entire life changed after that first touch of a barbell- and I'm dedicated to encouraging other women to find the thing that does that for them. I have big hopes and dreams for the future of B&P… so stay tuned- there is SO much more to come!

 Elisa Tanner

Owner

P.S. I wrote all of that so you know that when you make a purchase from B&P, you are supporting a woman-owned small business...not some nameless, faceless corporation. I really hope to do some big things for women in the future- and your support means everything to me :)